SPONSOR, PARTNER OR BEFRIEND THE UKSA.

Your Brand, Our Stage: Sponsor the UKSA

Enquire about sponsorship

By sponsoring the UK Sommelier Academy, a hospitality, wine or spirit company gains numerous benefits, including unparalleled exposure, credibility, and valuable networking opportunities, while actively contributing to the development of the hospitality, wine and spirits industries and its future leaders.

Want your brand Here?

Together, we will raise the glass to excellence


Partner with the UKSA and amplify your brand at the heart of the UK’s wine, spirits and hospitality scene. From exclusive product placements to unrivalled access to sommelier talent, sponsorship gives you visibility, influence and prestige. Sponsorship brings recognition at prestigious events, exclusive connections with leading sommeliers, and presence across our national and international platforms.

Together, we will elevate your reputation while nurturing the next generation of wine and hospitality leaders.

Find out how…

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Find out how… *

    • Be seen by the UK’s most influential sommeliers and hospitality leaders

    • Exclusive product placement at UKSA events, dinners & contests

    • Association with the UK Sommelier of the Year competition

    • Prestigious naming rights (e.g. Gerard Basset Trophy)

    • Use of UKSA logo in your marketing

    • Align with the UK’s national ASI representative

    • Recognition as an industry thought leader

    • Build lasting legacy in the UK wine & beverage community

    • CSR & community engagement through education and training benefits

    • Connect directly with top sommeliers at UKSA events

    • Collaborate on projects or campaigns

    • Opportunity to work with the Sommelier of the Year as brand ambassador

    • Host private tastings and showcase products

    • Invitation to UK Sommelier of the Year Hall of Fame Lunch (Gold tier)

    • Present products at UKSA dinners and masterclasses

    • Featured across UKSA’s social media, website & newsletters

    • Logo placement in mailouts and on website sponsor page

    • Free advertising of vacancies & events to a targeted audience

    • Dedicated social media posts & newsletter features

Discuss how we can benefit your organisation
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Sponsorship Tiers

“It begins with a vision…

Maybe you want your brand to be seen by the people who shape the world’s finest wine lists.

Maybe you want your wines or spirits poured in the most respected rooms, by the most influential professionals,

Or maybe you want to align your name with excellence, prestige and global credibility.

Whatever your ambition, partnership with the UKSA puts your brand at the centre of the industry —

where influence is earned and reputations are made.”

BECOME A UKSA SPONSOR